We hope you love your jewelry and wear it often! Treat it with love and care, and they'll keep sparkling for you for a long time. Our costume jewelry has a similar look and style as fine jewelry, but without the high cost of solid gold and diamonds. A stunning look made affordable and guilt-free!
The best advice we can offer: jewelry is the last thing you put on in the morning and the first thing you remove in the evening. To keep your jewelry looking their best, we recommend removing your jewelry when showering, swimming, exercising or when applying perfumes and lotions. For stones, be careful with light and heat. It's best to avoid leaving them out in the sunlight as the color of the stone may change.
That said our pieces hold up amazingly, so an occasional dip in the water is fine. Frequent water exposure however can - over time - affect the durability of the plating. To maintain the shine and longevity of your jewelry, it's important to rinse your pieces with fresh water after a dip in the pool or ocean or a workout, and always pat dry with a microfiber cloth, and store them in a dry place.
To keep your jewelry looking its best, we recommend to regularly wipe it with a soft, clean cloth. Store your pieces in a dry place. Avoid abrasive materials that can scratch the surface.
For our (sterling) silver jewelry, polish it regularly with a (silver) polishing cloth. If you let it go too long without polishing and your sterling silver piece has turned black, dull browny-red or a copper color you can use baking soda and aluminum foil to remove it. Click here for a tutorial. This is at your own risk. If you prefer to use a silver dip cleaner for your sterling silver or silver plated pieces make sure to read the fine print and follow the directions. This product checks all the boxes, but using it is at your own risk. Regularly wiping your pieces with a soft, clean cloth is recommended.
With proper care sterling silver jewelry and solid unplated stainless steel (silver) can last you a lifetime.
To maintain the beauty of your pieces for longer we recommend removing plated brass and stainless steel before showering, swimming or exercising. That said our pieces hold up amazingly, so an occasional dip in the water or wearing them during a workout every now and then is fine.
Solid unplated stainless steel (silver) is waterproof and won't discolor from water. We recommend to avoid heavy chlorine (public pools), bleach, or harsh chemicals, as they can dull the surface over time.
Make sure to rinse your pieces with fresh water and pat dry with a microfiber cloth. We have customers shower with their jewelry on a regular basis without issue. Please know that everyone's skin PH is different, and reacts differently to metals. It is best to avoid contact with water and any oils, lotions, and perfumes to protect the plating and any stones.
Pure silver, like pure gold, does not tarnish. But pure silver is also incredibly soft so it cannot be used for jewelry making. To make it stronger an alloy metal is created by combining pure silver and a small amount of copper and zinc. This alloy with 92.5% silver and 7.5% other metals (typically copper) is called sterling silver.
The addition of copper makes it stronger, but it is also the metal that tarnishes when exposed to sulfur which naturally exists in the air around us. Many day-to-day items such as soaps, perfumes, and foods (eg. onions and eggs) also contain sulfur compounds. Other elements that will react with silver are chlorine, tissue paper (as this often contains acids) and the PH levels of our skin. Some people have silver pieces turn black overnight whereas others can wear it for years without a reaction. And some pieces may tarnish quicker or different than others.
This reaction dulls or discolors silver, but fortunately the corrosion doesn't do any harm and can be cleaned by polishing.
Stainless steel is strong, naturally tarnish-resistant, hypoallergenic, and - when unplated - fully waterproof. It's great for everyday wear and holds up beautifully with simple care.
Gold PVD-Plated Stainless Steel
PVD plating is designed for everyday wear. These pieces can handle daily splashes, but it's best to remove them before swimming in pools or the ocean. Keep them away from perfumes, lotions, sunscreen, and harsh chemicals to help maintain the finish. Clean with mild soap and warm water, and store them in a soft pouch to prevent scratching. PVD gold has a slightly deeper tone than our 18k gold-plated brass, with only a very subtle difference.
Silver Stainless Steel (Unplated)
Unplated stainless steel is waterproof, tarnish-resistant, and built to last. You can wear it in water without discoloring, but avoid strong chemicals like bleach or heavy chlorine. Clean with mild soap and warm water, then dry with a soft cloth. Store it in a soft pouch to protect it from scratching. Stainless steel naturally has a darker tone than silver-plated brass or sterling silver.
You can extend the longevity of your jewelry with proper care as explained above and with proper storage. We recommend this little box, as we've found that it simply does the trick best, even for our sterling silver pieces.
How long costume jewelry lasts depends on a number of factors: the way you care for them, your skin composition, how often you wear it, and the air around you. Air causes metal to oxidize, and a storage container keeps the air out as much as possible.
For ultimate protection put your pendants and chains in a small plastic bag first. Make sure the pieces are dry and get rid of as much air as possible before sealing the bag. Then place the plastic bag in our simple storage container. It's a true care-taker and is also perfect for travelling.
TIP: Silica gel packets or a piece of chalk also give added protection.
If you have problems with chain necklaces getting tangled, use a straw. Simply thread one end of the chain through the straw, close up the necklace, then store your jewelry items as normal.
A few items are made of sterling silver, but most of our jewelry pieces are made with high-quality brass. This brass base is then professionally plated and receives an anti-tarnish lacquer coating for protection.
We also have several pieces made of stainless steel. Solid stainless steel (silver) is strong, fully waterproof and made to last. It is naturally darker than our silver-plated brass pieces. Our gold stainless steel pieces are professionally PVD-plated. The gold tone has a slightly darker gold tone than our warm, rich 18k gold-plated brass - with only a very subtle difference in shade.
All our materials are carefully selected to balance quality, beauty, and durability, allowing us to create a similar look and style as fine jewelry, but without the high cost of solid gold and diamonds. A stunning look made affordable and guilt-free. Our pieces have been tried and tested for long lasting plating. With good jewelry care you can enjoy your LINK pieces for a long time.
You'll find the details about what each product is made of right on its product page.
We cannot guarantee all our pieces are nickel free as brass may sometimes contain small traces of nickel. We do sell a few sterling silver pieces which are of course nickel free.
